How to choose a digital printer to match your demands

Banks, utility providers, and other businesses producing invoices, statements, and notifications need printing solutions that balance high speed, reliability, and cost efficiency. These organisations must choose a production printer to match the demands of their specific operations. The two main digital printer technologies—toner and inkjet—each offer unique advantages, but the right choice depends on the specific demands and challenges present in each individual business. 

This article explores the key challenges facing the transactional printing industry and explains how modern printers, particularly the Kyocera TASKalfa Pro 15000c, meet these needs.

Personalisation for customer engagement

Transactional communication has evolved beyond basic statements or invoices. They now play a pivotal role in communications with customers. By including personalised offers, account updates, or targeted marketing messages, businesses can maximise the value of every interaction.

Inkjet printers provide production printing services that excel at personalisation, especially for high-volume variable data printing. They can seamlessly handle customised content, such as customer-specific statements or unique promotional inserts, without compromising speed, quality or accuracy. The TASKalfa Pro 15000c’s ability to process large data files quickly makes it ideal for creating tailored documents, enabling transactional businesses to build stronger customer relations.

Toner printers, while reliable for some commercial printing services, often struggle to keep up with the dynamic demands of high-volume personalisation, which transactional communication businesses demand of their production printers, making inkjet technology a superior choice when it comes to greater flexibility and variety of commercial printing services. 

Cost-effective colour printing

While transactional communication printing has traditionally been dominated by black-and-white documents, the industry is increasingly embracing colour to improve readability and impact. Adding colour highlights key information, helping customers quickly understand balances, due dates, and offers. It also enables for brand consistency across media as it permits companies to use coloured brand assets without paying a premium.

Inkjet production printers, such as the TASKalfa Pro 15000c, are particularly cost-effective for colour printing. They use water-based inks that reduce expenses while delivering vibrant, professional-quality prints. The TASKalfa Pro 15000c provides one of the lowest colour cost-per-page rates in its class.

Toner-based commercial printers, while effective for high-quality monochrome documents, often incur higher costs for colour output due to toner cartridge pricing. For transactional communication businesses seeking to adopt colour printing without dramatically increasing costs, inkjet is a practical and budget-friendly solution.

Reliability and minimising errors

Accuracy is non-negotiable in transactional communication printing. Errors on a customer’s invoice or account statement can damage trust, lead to costly disputes and result in lost customers. Additionally, downtime or interruptions in the printing process can disrupt operations, causing delays in critical communications.

The Kyocera TASKalfa Pro 15000c is designed for maximum reliability, capable of producing more than 1,000,000 pages per month. It features long-life components to minimise maintenance requirements, ensuring reliable operation even during high-volume production.

Its inkjet production printing technology also reduces the risk of smudging or misprints, particularly when handling large runs at high speeds. This makes it an ideal choice for banks or utility providers where error-free and fast printing is critical.

Sustainability and environmental impact

With growing pressure to adopt sustainable printing practices, businesses are looking for commercial printing services that align with their environmental goals. Transactional communication printers must balance high output with energy efficiency and waste reduction.

The TASKalfa Pro 15000c is a standout in sustainability. It consumes significantly less energy than toner-based alternatives, thanks to its advanced inkjet technology. Additionally, it uses water-based inks, which are free of harmful solvents and more environmentally friendly. Kyocera’s commitment to sustainable printing extends to partnerships with programmes like PrintReleaf, which helps offset paper usage through reforestation.

For transactional communications businesses looking to reduce their carbon footprint without compromising on performance, the TASKalfa Pro 15000c provides a future-ready solution.

Choose a digital printer to match your demands

The TASKalfa Pro 15000c is purpose-built to meet the demands of transactional printing. Its high-speed inkjet technology offers unmatched reliability, cost efficiency, and flexibility for personalisation and colour printing. By reducing errors, improving operational efficiency, and supporting sustainability goals, it addresses the core challenges faced by businesses in transactional industries.

Whether you’re printing millions of monthly statements or creating personalised customer communications, the TASKalfa Pro 15000c offers the performance and adaptability your business needs to stay ahead. 

Get in touch with an expert today to find out more.